The Birth of Kittentailor: A Story of Craft & Integrity

The Birth of Kittentailor: A Story of Craft & Integrity


It Started with a Struggle

It all started when I got my first e-reader. I looked everywhere for a nice kindle grip strap, but I found absolutely nothing! Everything out there was ugly or just uncomfortable.

So, as someone who loves crafting, I thought: Why not make one myself?

From a Joke to a Community
I spent a long time brainstorming and bought pile after pile of materials. Finally, I tinkered out something that worked! The texture, the look, the practicality—it was all maxed out.

I happily shared the result with my best friend. She made a passing joke: "You should try posting this online!"

So I did on social media. To my surprise, it attracted so many sisters who felt exactly the same way!
I began taking photos, collecting device data, and hand-sewing. I spent a week organizing model info and a month memorizing it, just so I could reply to your messages instantly—often from 8 AM to 2 AM.
Honestly, I originally wanted to make just a few "universal sizes." It would have been easier.
But I realized that even a tiny difference in device size (or a different case) ruins the hand-feel. The elastic needs to be tight and durable. So, I insisted on custom-making every single strap for each specific device.
Since you all came here to support me, I had to make sure you were 99% satisfied!

Then, my imagination went wild! From essentials to daily styles to haute couture... I think I’ve designed over 100 styles by now. (I’m quite proud of that! And I literally bought 5 new storage cabinets just for new materials.)
As orders grew, the pressure grew too. So I rallied my sisters to help. Now, the four of us divide the work and strive to ship within 3-4 days, so you don’t have to wait too long.
Even though the profit isn't huge, the sense of achievement is real. Feeling your support makes me truly happy.


A Few Words on Copycats
Recently, I’ve seen many "knock-offs" appearing on various platforms. They directly use the color combinations I spent so long researching, but the quality gets worse and worse... It really hurts my heart.
I feel helpless because I don't have the energy to fight every single one of them.
Some sellers even say, "Who cares about original or fake? As long as it works." They sell at my price point (or even higher), just undercutting shipping by a few dollars. I can only try my best to control my mood.

But here is what I believe:
My original intention was simple: to let my sisters use comfortable and beautiful straps. That hasn't changed.
I believe that copycats can never possess the emotion I have for this product and for my guests.
Maybe "feelings" aren't worth much money, but my feelings are always here. They won't change.
Facing these copycats, my decision is to just do better! To give you more beautiful choices and more little moments of happiness .

With love,
The Kittentailor Team